I’ve always had an eye for beauty, order, and the seemingly small details most people overlook.

A woman with braided hair sitting on a stool in front of a plain backdrop, wearing a suit and posed with one hand touching her hair in a black-and-white portrait.

Emem, multi-hyphenate, flew into San Diego on no sleep for this shoot, has never drank coffee, and we’re not sure how she survives doing all the things

One summer, as I waited for a friend to get ready for the beach, I noticed her bookshelf had a beautiful spread of different colored books. I had already envisioned the outcome so I asked.

She said yes, and I got to work. 10 minutes later, I rearranged and color-coded every single book before we hopped in the car to soak in the California sun. She loved it!

2 years later, I got a notification. She tagged me in her Instagram stories with a picture of the still organized bookshelf and a note sharing how much fun it had become to “shop her books”. She added that her bookshelf had become a focal point in her bedroom and a compliment magnet. It’s still one of my favorite memories!

Imagine what I can do with your brand with that same level of meticulousness.

from San Francisco to NYC

Decorative amber glass vases of various sizes and shapes displayed on a white surface.
A woman in a light gray suit sitting sideways on a wooden stool, smiling with eyes closed, against a plain white background.

The backstory

I started my first business in undergrad as an engineering student, selling handmade jewelry on Etsy. 7 years, 21 countries, 4.8 stars.

Later, I earned my Master’s at Johns Hopkins, worked in Biotech + Tech in San Francisco, and most recently as a PM at DoorDash.

What began as a college blog quickly grew into a Personal Styling/Image Consulting business for high achieving professional women and entrepreneurs 4 continents. My clients trusted me with their closets to elevate their personal style and help them standout. My work was always rooted in creating thoughtful, elevated experiences. Shortly after, my clients began asking me to help surprise their loved ones, and my luxury gift box service was born.

In 2021, I stepped into my zone of genius and founded a Creative Agency to serve business owners with branding and web design. Over the years, I had become the go-to for sharing new technology and ways of doing things for my entrepreneur peers.

Today through the studio, I merge all of that experience to give business owners the identity, clarity, and digital presence they need to succeed in a crowded digital space using cultural insight, a deep focus on systems, strategic positioning, and brand storytelling.

Work with me
A wooden shelf with a coffee mug that says 'I'M BUSY', a seashell, a potted plant with dried flowers, and a colorful illustration of a woman sitting with a background of leaves.

The Studio Standard

  • At the heart of everything we do is strategy.

    This sets the foundation for breathtaking results. From naming to positioning, we uncover the essence of your brand so your messaging, visuals, and content feel sharp, cohesive, and unmistakably you.

  • We are obsessed with the details.

    Because that’s how we deliver editorial-quality results, every time. From the content your audience scrolls past, to your logo, full identity suite and website, we craft elevated, cohesive experiences that position your brand with authority and allure.

  • Beauty should flow with ease.

    That’s why we set up systems, connect tools, and activate digital foundations that help your brand stay organized, clear, and ready for growth.

View Projects

Elevated storytelling. Obsessive attention to detail. Unforgettable brand experiences.

Elevated storytelling. Obsessive attention to detail. Unforgettable brand experiences.

My Philosophy

At the core, I believe branding isn’t just about looking good online

A cup of frothy coffee on a saucer, a magazine titled 'VOGUE' with Italian edition, a handbag with a chain strap, and a pointed hair clip with a chain attached on a marble surface.

We craft magnetic experiences

and build something timeless, intentional, that’s aligned with your values. When we work together, you get more than visuals. You’ll get a partner who sees the gaps, organizes the chaos, and helps your brand show up with confidence.

Because if I can’t stand an unorganized bookshelf… imagine what I can do for your business.

Let’s work together

Black and white photo of a coffee table with a ceramic vase, a shallow bowl, and several interior design books, with a sofa and cushions in the background.

Elevate your brand. Attract the right clients. Thrive without burning out.

Step into your founder era with content and campaigns that reflect your vision, amplify your authority, and make your brand impossible to ignore. Let’s craft experiences that are magnetic, polished, and designed to help you grow with ease and confidence.

Book My Experience